The new generation of men is challenging the traditional dress code and challenging the status quo through street style looks. In this article, we’ll examine the development of this trend, and discuss its future and implications. We’ll also examine Gen Z’s concerns about traditional dress codes and the changing roles played by masculinity and capitalism play in today’s society.
Gen Z’s freedom through street style looks
Gen Z is breaking down gender stereotypes in fashion. They are switching to Stasher bags which are silicone bags that are recyclable, instead of plastic bags. They’re embracing the “softboi” trend, which is an opportunity for young males to take on floral and pastel colors. These trends are already having an impact on businesses. The Louis Vuitton flowery jacket is an example of this trend that has made its way to streetwear.
While menswear has shifted slowly over the years and it took close to a decade for it to move from flat-fronts to pleated pants, it has evolved at a faster pace in recent seasons. Gen Z’s emergence as a global cultural influence has been influencing fashion by influencing their gender-neutral street-style fashions and the defining red carpet moments.
Gen Z’s questioning of masculinity
Tea Bendix wrote a novel called Anthony that explores sexuality, masculinity, and friendship. Her second novel Talia’s Codebook is about a young math geek named Talia in middle school, who tries to break the code of being cool. The lesbian romance Never Trust a Gemini, which follows a girl whose name is Cat is also a romcom.
Boys Suits to capitalism
Fashion designers have observed that Gen Z has embraced the look of the 1990s, including retro-inspired styles. These include floral prints, and Polka dots. This nostalgic fashion is a nod back to the times when the economy was in a boom. And it has taken over social media. Gen Z has plastered Ralph Lauren campaign advertisements and vintage tennis images on their social media accounts. They’re spending a lot of money to recreate the style.
Gen Zers today are seeking more than just a little. They are looking for companies that take an ethical stand, and are more likely to purchase from brands that support these causes. They want to be aware of where their purchases were made and where they were made. They tend to avoid brands with ethical issues due to this.
Gen Z’s inquiry into capitalism through street-style fashions
For many millennials, ’90s are a time of nostalgia that brings a sense of nostalgia. Gen Z has adopted an “old money” style that is romantic and a nod to the boom in the economy. This fashion has captured the hearts of the younger generation and has become a raging trend on social media. They are willing to spend much to replicate the look, putting up images of tennis from the past and Ralph Lauren campaign ads across all their social media accounts.
While major retailers have made promises to be more sustainable and resourceful, their promise to make fewer clothes does little to slow the pace of fashion Gen Z has chosen to embrace. While using materials that are more sustainable might be more efficient, these new clothes may not always fit with the current generation’s budget or style. The high-impact manufacturing processes employed in fast fashion aren’t always able of accommodating Gen Z’s fashion preferences.
